Web Development Retainer Proposal Template To Close Deals
If you're a marketing or web development agency offering web development services, our free website retainer agreement template (also available in Word and PDF formats) shows an example of how to pitch a web support retainer. The scope of this website proposal includes deliverables like tech support, bug fixes, Wordpress training, Google Analytics reporting. You'll also find and includes a sample contract at the end.
Web Development Retainer Proposal Template Details
All of our templates are 100% customizable so you can edit the copy, design, images, and layout to suit your business, brand, and client project. Our online signature feature delivers 60% faster client approval and makes the proposal legally binding.
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What is included in this web development retainer proposal template?
Website Retainer Agreement Overview and Goals
Following a beautifully designed cover, this section of the web development retainer agreement template emphasizes the importance of continuous website maintenance to ensure long-term performance. Without regular updates, monitoring, and improvements, websites can become outdated and misaligned with business goals. The proposal highlights how a structured maintenance plan helps businesses avoid costly redesigns while keeping their website functional, secure, and optimized.
Scope of Services
The website maintenance retainer agreement includes ongoing technical support, bug fixes, minor design and content updates, and other services such as monthly WordPress and Mailchimp training. It also covers WordPress updates, troubleshooting with hosting providers, and Google Analytics reviews with monthly performance reports. Use this section to detail how many hours of service per month the client will receive, with additional work quoted separately.
Your Investment
This section of the website retainer agreement template example outlines pricing structure, based on the scope of services. It covers the estimated monthly retainer fee and includes all outlined support tasks. Clients can adjust the scope of work as needed, ensuring flexibility in the level of service provided.
Why Us?
Use this section of the website retainer agreement template sample to detail the company's history and background. Explain to your prospects why you're the best choice to develop and maintain their website, and what they can expect when they retain your services.
Our Team
This section of the website retainer agreement is an introduction to the professionals responsible for maintaining the client’s website. The team may consist of designers, developers, and marketing experts who specialize in ongoing site maintenance, ensuring functionality and security while providing expert guidance for technical issues.
Website Maintenance & Support Retainer Contract
The website retainer agreement formalizes the terms of service, specifying the support scope, changes and revisions, error policies, and liability limitations. The agreement ensures clarity on client expectations and the extent of support services provided.
Next Steps
Clients are encouraged to review the contract carefully. Once satisfied, they can electronically sign the web development retainer agreement to begin the services. Provide them with a signed copy for their records, and assure them that a representative will follow up to discuss the onboarding process.
